Beats Ad Blockers!
Ecommerce tracking is "behind the scenes" so even if a customer is using an ad-blocker and the js version of the tracker is blocked, ecommerce activity is still tracked.
Use Custom Fields
The settings interface gives you an easy way to select which custom fields should be used in your Google Analytics 4 data.
Scot's Blogger Integration
This module automatically tracks Scot's Blogger 3.16 and later content and categories.
Ajax add to cart: Tracks all standard add to cart events.
Uses asynchronous miva processes to connect with google's tracking api.
No slowdowns, no ad blocking, and no missing transaction tracking if someone moves from the page too fast.
Includes all "normal" GA4 tracking (if there is no ad blocker)
Product lists include attributes.
Product tracking includes optional custom fields data.
Basket lists include product attributes and discounts.
Show debug payload info optionally with debug settings in the config or by IP address
Turn tracking off for various IP addresses (don't track yourself for example)